Ruairi Daly 
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Ronny Deila as a man is charismatic and easy going, but the managerial side of him is driven by his desire for success.
His philosophy for winning is built on buying players with the talent and capability to play against Europe’s elite.
Deila’s current formula at Celtic shows him doing exactly that, buying young talented players that can be moulded into top quality players under the watchful eye and guide of the Norwegian.
Celtic’s policy is buy low and sell high. The players that come through the door are relatively unheard of and become the superstars in the team in a matter of years, being resold for massive amounts of profit.
We saw this with Victor Wanyama, Fraser Forster and most recently Virgil van Dijk, who all joined Southampton for fees of £10 million or more.
The Norwegian has an idea in his head about how he wants Celtic to go about their business and still succeed, as quoted by the Glasgow Evening Times. The obsession with winning in Scotland, especially at Celtic, is one thing he said he dislikes.
There’s too much results-obsessed thinking in this country, in my opinion. Everyone is thinking about winning, winning, winning and playing every week because that is what they’re taught. You have to win, you have to play all the time.
But real winners are thinking ‘how do we win? How do I get better?’ And then they do something with it.
That’s the culture I want at Celtic and that is so much improved already. The players are thinking, they are making their own choices and they get knowledge about everything they need to do to be successful in football.
In order to cut the mustard at Celtic, players must have the potential to go toe-to-toe with Europe’s elite, or they are no use to Deila.
To play at Celtic, you’re talking about aspiring to the Champions League, that’s the level you’re talking about here. Now we are bringing players who are not even close the Champions League, but they can be.
When you can’t buy Champions League quality you have to go down and think who can become that standard. These are players we think can get there.
Now that desire is the most important lesson players can learn nowadays. Yes you can be fifth in line in competition for places but does that mean you’re going to give up?
Eric Knott 
