Last night, the rumour that we were interested in Norwich City’s Adam Idah began to circulate.

To say I was underwhelmed would be an understatement.

If this is the “quality” we’re after, then Mark Lawwell’s estimation of “quality”, and Brendan Rodgers’ must be on completely different scales.

At 22, on a loan to buy deal, Idah is yet another project.

If I was a betting man, I’d be headed to the bookies, because I can pretty much guarantee you if he comes in, the asking price will be…..??

You guessed it, £3 million.

Peter Lawwell and Mark Lawell’s go to number.

The big question here, though, is this, is Adam Idah the kind of “quality” Brendan Rodgers will sign off on?

He does not fit that category, in my opinion.

This has all the hallmarks of another signing being foisted on the manager.

Chris Sutton is not impressed with the rumours either.

Here’s what he had to say about Idah:

If this is true I’m not sure with the greatest respect it’s an upgrade on Oh… Idah needs to get away from Norwich and has potential but has had potential for years but he’s 100% in the development category and a long way from the finished article.

A long way from the finished article….

Project.

I can only imagine that Brendan Rodgers is laughing at this one.

No offence to Adam Idah, and I wish him all the best.

I’m Irish, and I want every Irish player to succeed.

More than that, I love more than anything when Celtic signs Irish players.

But Idah is not the type of quality signing we’re looking for.

He might be in another couple of years, but right now, he doesn’t fit the bill.

He has 99 appearances for Norwich, with a return of 12 goals.

12 goals.

No exactly prolific, is he?

Could he be prolific for Celtic?

Sure he could, but because he’s not really tried and tested, who’s to know?

That’s the gamble you take when signing projects.

You never quite know what you’re going to get.

You might get a Jota.

Or alternatively, you might get a Lagerbielke.

It’s kind of like a lucky dip.

But if Adam Idah is the extent of our ambition, then we really are in trouble.

Why?

Because the wishes of the manager are being completely ignored.

Brendan Rodgers has stressed, consistently of late, that he requires quality.

4 players at least.

He requirements are not being met.

So, either he is being willfully ignored, or the person tasked with delivering the quality he requires is utterly incapable of doing so.

I suspect that either of these scenarios are entirely plausible.

If he is being ignored, then eventually he will tire of these kinds of antics, and find a club that is capable of meeting the needs of the playing squad he manages.

If the person charged with player recruitment is not fit for purpose, then Rodgers should vocalise that he requires someone who is fit for purpose.

Regardless of his family connections.

Someone who can actually augment the squad in a professional, and diligent way.

This club is not a “jobs for the boys club.”

Mark Lawwell has had more than enough time to prepare for this window.

The fact that we are now scrambling around the loans and basement bargains bin at this stage is testament to the fact he is incapable of fulfilling the role he’s tasked with.

As I write, news is just in that Idah is undergoing a medical in London before joining Celtic.

However, there is no loan to buy option at the end of the deal, which only runs until the end of the season.

This further proves the shambolic, and haphazard nature of our transfer operation.

The most underwhelming window in living memory, if you ask me.

It reeks of amateur hour.

This folks, is where our club is now at.

I pointed it out clearly in my last article.

The longer we accept it, the worse it will get.

This is our reality.

It will never change unless we bring about change.

There are thousands of us, and a handful of them.

Yet they have full control over the club we love, and they’re destroying it.

How long more will you allow this to go on?

Well, that’s up to you.

If you’re willing to accept it, then put up, or shut up.

If you’re not, then do something about it.