Simon Jordan’s 2023 comments on the Sheffield Wednesday pitch invasion have come back to haunt him – it’s one rule for the Owls, and a completely different rule for Celtic

It seems Simon Jordan only has a problem with pitch invasions when it’s Celtic supporters doing the invading…

There he goes again.

A week on from Callum Osmand’s 98th minute goal that sealed the title, and the talkSPORT pundits are still queuing up to tell us what we should think about it.

The latest, of course, is the man with a microphone permanently glued to his face.

Simon Jordan.

The self-styled voice of football reason.

Who took to social media in the immediate aftermath of Saturday with a jibe at our title win.

The Scottish League “doesn’t really count”.

The pitch invasion has “tainted” the achievement.

Nothing we haven’t heard a thousand times before from the usual suspects south of the border…

But fair play to Chris Sutton, who responded by calling Jordan’s take “embarrassing”.

Sutton being Sutton.

Right between the eyes, as ever.

But here’s the thing.

There is something far more embarrassing about this particular clown’s position on Celtic Park than even Chris Sutton has gone for.

Believe me, when Chris Sutton says your take is “embarrassing”, you’ve really outdone yourself.

And it’s this.

Three years ago, this self-appointed voice of English football was on the same radio station, telling the world the exact opposite when the team in question wasn’t Celtic.

Let me lay this out for you.

Cast your mind back to May 2023.

Sheffield Wednesday come from 4-0 down on aggregate to beat Peterborough in the play-off semi-finals at Hillsborough.

Thousands of fans flood the pitch.

An assistant referee ends up on the floor.

There is, as The Star reported at the time, a video of officials being whacked.

Wednesday had warned their own fans in writing before kick-off that ‘supporters must remain in the stands at all times’.

Thousands ignored it.

Whacked an official in the face.

And the man who took to the airwaves to defend them?

One Simon Jordan.

Sit back and read his words.

“What would you do? 32,000 fans, euphoric, built to a fever pitch by the nature of the game – 5,000 fans coming on the pitch, how are you going to stop that? Football encouraged it for years and years, and thought it was something to be celebrated, but now it has changed its mind.

“While I’m in the camp of people should be following the rules, I just don’t see how you stop it. I watched the game, and you could’ve brought in the militia and they wouldn’t have stopped them getting on the pitch.

“The tragedy is when you see an assistant referee getting a whack in the face like in the video we’ve seen – in terms of them getting knocked or whacked over… We need to find a way to enforce the rules, or make sure if they do come on the pitch then they behave the best way they can.”

Read that again.

Read it twice.

Because this is the same man telling us this week that Celtic’s title win is “tainted”.

Same Simon Jordan, with his same talkSPORT microphone.

Same line of “what would you do, how could anyone have stopped this?”.

Only this time, the team on the pitch wasn’t Sheffield Wednesday.

It was Celtic.

Make no mistake – this is the exact moment Simon Jordan’s hypocrisy is laid bare for all to see.

The man is a f*****g fraud.

Let’s get real here. The Hillsborough pitch invasion had everything Celtic Park had, and worse.

A match official knocked to the floor.

Footage of an assistant referee whacked in the face.

Nottingham Forest the season before fined £50,000 – with a further £25,000 suspended – after the same thing happened in their play-off, and Sheffield United’s Billy Sharp ended up headbutted.

Do you know what Simon Jordan said about any of that?

Did he want Sheffield Wednesday’s win stripped?

Do you think he went on talkSPORT to demand the Owls be barred from the Wembley final?

Did he wail that the achievement was “tainted”??

Hell, he didn’t even recommend that Peterborough get reinstated as finalists instead of Wednesday.

He defended them.

He defended the fans and defended the club.

Jordan shrugged his shoulders and said “what would you do?”.

He told us “you could’ve brought in the militia and they wouldn’t have stopped them”.

He even managed a wistful aside about how “football encouraged it for years and years”.

Indeed it did, Simon.

Indeed it did.

So what’s changed in three years?

Oh, that’s right.

It’s Celtic now.

Because that’s the only thing that has changed.

In 2023, 5,000 Wednesday fans flooded the Hillsborough pitch, knocked an official to the floor, and Simon Jordan reached for the “what would you do?” defence.

In 2026, Celtic fans flooded Celtic Park, an entire week has gone by, and nobody – I mean nobody – has produced a single second of footage of a Hearts player being assaulted.

Not one second.

Shouting “Champions again” at Hearts is considered intimidating, though.

This time, apparently, the title should be stripped because some players “encroached” onto the pitch after getting a bit excited.

This time, apparently, it’s “tainted”.

Bollocks.

All of it.

And here’s the bit that should make Simon Jordan squirm in his presenter’s chair.

This week, Martin O’Neill went on Jordan’s own show – the White & Jordan show on talkSPORT – and proceeded to school Jim White live on the air.

On Jordan’s own show.

In front of Jordan’s own audience.

When White tried to wheel out the “tainted” line, the 74-year-old fired back with this:

“I totally disagree with that. I don’t know about the confrontations in terms of the Hearts players, there’s a lot of hyperbole about that, let’s find out the real picture.

“I assume that the final whistle has gone at the same moment we’ve put the ball in the net for the third goal, it’s a home game, we’ve just won the league and the fans have come onto the field. Alright? OK. So they should stay put then?”

And then, the killer line.

When White moaned about a “free for all”, O’Neill came back with this:

“Was it not seen at Ibrox when both sets of fans came onto the pitch?”

White’s response?

That they’d “called it out as well, Martin”.

Yeah.

Yeah, right.

I’ll wait.

We’ll just leave that one there.

The bottom line is this.

The man whose show Martin O’Neill was on, defending Celtic against the same nonsense his co-host was lobbing, is the same Simon Jordan who told us three years ago that you couldn’t have stopped 5,000 Wednesday fans with the militia.

He has gone from “what would you do?” to “tainted title” in the space of three years.

The only thing that has changed is the colour of the shirts.

Mark my words. This is what Celtic have always been up against, and always will be.

One rule for Sheffield Wednesday, one rule for Forest, and one rule for Brighton.

One rule for whatever English club spilled onto a pitch this season, last season, or any season before it.

And a completely different set of rules for Celtic.

Why??

Because it’s Celtic.

No other reason.

It was ever thus.

So let the self-styled voice of football reason keep talking.

Let him bleat from his microphone about a “tainted” title and let him pretend his 2023 words don’t exist.

Let him hope nobody plays the audio back.

Because somebody has.

And there it sits, on the internet, for the world to see – three years of Simon Jordan’s own voice, telling us how unstoppable a euphoric crowd is, and how football “encouraged it for years and years”.

Indeed it did, Simon.

Indeed it did.

The table doesn’t lie.

82.

Five-in-a-row.

I’ll keep on saying it till it sinks in.

Tainted???

Are they for real??

Hypocrites the lot of them.

End of.

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