GLASGOW, SCOTLAND - MAY 16: Martin O'Neill, Interim Manager of Celtic lifts the William Hill Premiership trophy with players of Celtic following the team's victory in the William Hill Premiership match between Celtic and Heart of Midlothian at Celtic Park on May 16, 2026 in Glasgow, Scotland. (Photo by Ian MacNicol/Getty Images)
The timing was almost impressive.
Just as supporter frustration around Robbie Keane reached boiling point, stories suddenly appeared linking Martin O’Neill as the permanent Celtic manager.
Stephen McGowan’s piece landed bang on 5pm yesterday.
This is important due to the media attention we caused as a fanbase against the appointment of Robbie Keane.
We as supporters actually made themselves heard.
And we should be proud of that.

Because the reaction to Robbie Keane was strong enough to reach national outlets.
BBC Scotland covered it.
RTÉ in Ireland covered it.
We pushed back against what we saw as mediocrity being repackaged as ambition.
And that is the key point.
The board might be comfortable with that level of thinking.
But supporters aren’t.
There is a clear line now between what is being offered and what is being demanded.
And that shift in energy is exactly why the conversation has now moved on to Martin O’Neill as our man for the future.
Did They Seriously Not Expect Backlash?
This is perhaps the most telling part of the entire situation.
The apparent shock at the reaction from Desmond and the board at appointing Robbie Keane.
Did they genuinely believe supporters would just accept it?

That nostalgia alone would carry the decision?
Because this was a £100 million pound rebuild.
The real issue was never just Robbie Keane.
It was the growing feeling that supporters are no longer part of a process—only the audience of it.
And that this board can make whatever decision they want and can waterboard us into accepting it.
But we fought back, and we should be proud.
Hopefully now we can move towards O’Neill bringing the club back to a level we should be at.
Martin O’Neill: From Answer to Responsibility
Now, with O’Neill set to return, the conversation has to shift to what comes next.
O’Neill doesn’t just inherit a squad.
He inherits a rebuild.
A major one.
He has already assessed the players.
But we need to be thinking about progression.
And most importantly, Champions League qualifiers to address immediately.
Because domestically, we can build a squad over a season and avoid slip-ups.
But Europe is where direction is judged.
Progress or stagnation.
And that is where this rebuild will either begin properly or stall again.
The expectation now is not just stability like last season
It is progression.
Structure.
And a clear identity on the pitch.
Martin’s The Man, But What’s The Plan?
With O’Neill arriving, now we need to think about players.
Reports suggest a recruitment plan is already being prepared for his approval, which, if true, is exactly what is needed.

Because the summer cannot drift any further.
This is a squad in transition.
And no week of this window can be wasted.
Leadership must be added.
Quality must be added.
The manager debate has dominated everything.
Now football has to take over again.
Because whether people supported Keane, wanted O’Neill, or wanted someone else entirely, the reality is the same.
The rebuild starts now.
And this feels like there is a chance to begin it properly.
Key Takeaways
- Supporters expressed strong dissatisfaction with Robbie Keane’s appointment, leading to media coverage and calls for change.
- Martin O’Neill emerged as a potential solution, shifting the focus to his responsibility to rebuild the team.
- O’Neill inherits not just a squad, but a significant rebuild, particularly for Champions League qualifiers.
- The discussion now turns to recruitment; immediate action is essential to avoid wasting the summer transfer window.
- Fans expect progression, structure, and a clear identity on the pitch as the rebuilding process begins.
Martin O’Neil at helm I feel confident, he’s intelligent diplomatic and able move things in his own to his desired conclusion, a club legend and celtic through and through there is no one better equipped and qualified for this job , I like too think that the celtic fans and supporters groups have played an important part in this conclusion
Hearing rumours of Shaun Maloney going into a suit and Scott Brown being recruited as MONs assistant along with Fozzy,Strachan and Mcmanus.Looks OK on paper.My worry would be Broony and Fozzy on the same training pitch would be an assault on the senses.Too similar in character.Theres pros and cons .
This is a victory for complete common sense ! The appointment of Robbie Keane as head coach with respect would have filled the Govanlandia natives and SMSM with absolute joy and elation . Now that Martin O’Neill is returning to his place of triumphs and belonging , their Summer has become more chillier and wetter and miserable than they had hoped for . Another season at least of being out thought and out manoeuvred by a mastecraftsman at work on and off the pitch . Another season at least of being humbled into submission and educated on words and etiquette in the press rooms ! Man , they are shattered ! Expect an ‘age ‘ narrative from the scoops on Martin O’Neill. Too old …too much stress at his age ? Bollox ! The man looks 54 physically and sounds 54 when he speaks …not 74 . That’s another gift and trait the man has in his being .Yes he’s 74 , but the older he gets ..the more wiser and stronger and intelligent he becomes !